The award is established in recognition of the passion and tireless efforts for growing the sport of lacrosse for a common cause of competition, sportsmanship and friendship. Norio Endo, a retired U.S. Navy captain and decorated Vietnam War veteran was instrumental in popularizing the sport of lacrosse in Japan and co-founded the Japanese Lacrosse Association. The Endo Legacy Award is given in remembrance of his fortitude, foresight and visionary skills contributing to the JLA’s success with over 15,000 current members to become a competing member in the World Lacrosse Championships held every four years. From an initial group of 10 lacrosse players in 1987, there are currently over 80,000 active players in Japan. The NCLL is honored to be able to recognize Norio’s vision and spirit by creating the Endo Living Legacy Award, given to that school’s lacrosse President: and who has done much to establish a standard of excellence within that university’s athletic department by creating a strong foundation for the program now and in the future. The main criteria of this award will consist of: recommendation from NCLL for organization, communication and passion for growing the game recommendation from the university and administration high marks from opposing teams, officials and administrators in regard to integrity and sportsmanship awarded based on founding fathers or current officers and team to that program which best exemplify Norio Endo tireless and selfless determination to grow the game. The 1st recipient will be announced Monday, February 2nd at www.ncllax.com. CLICK HERE for more information on Norio Endo.